Our tailor-made services
PROCESS
The design stage, the preliminary stage to any project start-up, is the foundation of all work. We start with the idea and expectations of our clients to establish a framework of actions to be taken.
Some requests are more accomplished than others, but our team adapts to the needs and global vision of the project owner, adding a touch of creativity that he or she may not have thought of.
Our strength lies in our expertise in understanding any type of project and adapting it to the market and its destination.
02
DESIGN
The first strokes of the pencil.
PROCESS
The design stage begins when concepts have been approved and subjected to rigorous validation testing. Teams from each department work together to determine how each element of the project will be executed, from visuals to feel to technical configuration.
The initial concepts are then brought to life through visual renderings (overall concept), system suggestions, equipment configurations and interactive prototypes (detailed concept). The aim of these tests is to articulate, develop and refine the core story experience across a range of emotions.
The overall art direction is fundamental at this stage. That's why we start defining it through our range of multimedia tools: scripting, storyboarding, 3D visualisation, lighting plans, shooting action videos, creating templates and architectural models, to name but a few.
Technical drawings are produced and a list of equipment is developed to present turnkey projects, including a detailed preliminary budget.
03
PRODUCTION
From virtual to real. When design becomes tangible.
PROCESS
The production stage allows the design to come to life and the project's assets to become tangible. The project moves from 'design and planning' to 'build and manufacture'. The different elements of the project - 2D and 3D animations, interactive content, set and prop making, costumes, casting, rehearsals, music, choreography, filming, etc. - are then executed as integral parts of the same plan.
At this stage, advanced compositing and post-production generate high quality elements. Mock-ups and visualisation tools help ensure the quality of the project as it evolves from a static graphic to dynamic, animated sequences.
Regular checkpoints ensure that the project is monitored effectively to ensure that the delivery date is met. Clear communication means that we can quickly and efficiently implement change requests as the process progresses, with creative people from all departments working collaboratively.
04
INTEGRATION
The last step before the opening.
PROCESS
We arrive at the integration stage when all the pieces of a project come together on site, in the exact location where the experience will come to life. Each project is assembled, calibrated, adjusted and finalized to ensure a seamless amalgamation of the creative and existing elements.
It is at this stage that the work of all departments (content, system and stage design) converges to create an immersive multimedia environment. It is also at this stage, as the integration team prepares the experience as it will be presented, that many imponderables can arise. The term 'multimedia' comes into its own when the elements of a project work in symbiosis, immersing us in a breathtaking experience. The magic is only possible when this final stage is reached.
This stage is where the work of all departments - content, design and system - converges to create an immersive multimedia environment. It is also the stage where the most imponderables can occur, as the integration team works towards the experience as it will be presented live. The term 'multimedia' comes into its own when the elements of a project work in symbiosis, immersing us in a breathtaking experience. The magic is only possible when this final stage is reached.
05
OPERATION
What if we helped you with the operational part?
PROCESS
Once a project is in operation, quality control is our priority. That's why we maintain the equipment and make adjustments to perfect the experience. It is crucial to have a well-trained team of operators on hand to supervise, maintain and update the project.
If necessary, we offer to run your project for you. You don't have to worry about anything and you can collect royalties. Need more information, contact us to talk about it!